The promotion of startups with the connection of modern technology is a guarantee of success. A business idea supported by a quality app becomes in-demand, recognizable and profitable.
Why startups need a mobile app:
- Will quickly bring the idea to the market of Ukraine, abroad, will profitably present the startup;
- Will serve as effective advertising in the future;
- bring in additional income through monetization;
- will interest investors, partners, potential customers;
- will be an effective and convenient way to sell offers;
- will provide a constant connection with the target audience;
- will allow you to view reviews, ratings and recommendations;
- it will automate the internal processes of the company;
- collects data, displaying statistics.
Well-established contact with clients will help you understand in which direction the concept should develop further. Considering the desires of your consumers, you will be able to create a unique service that is in good demand.
Why it is better to create startup apps in stages
You can order the app with huge functionalities for two platforms with separate geo-links in order to cover everything at once. Our studio will undertake such a task and bring it to an end. But in this case you should understand that your costs will be increased several times, and not all of them will be justified.
To recoup the investment, we advise you to divide the project into several versions and conduct a thorough examination of each stage of development. You should start with the release of a simple version, since it will allow you to:
- determine the effectiveness of the whole startup idea, whether it makes sense to continue its development;
- reduce the time spent on the implementation of the functionality at the first stages;
- reduce the material costs and the probability of ordering unclaimed options;
- to quickly present the business in the market for goods and services, and to draw attention to the startup;
- get useful advice on developing the application from users themselves;
- quickly change the functionality and design of the app.
It will be easier, faster and inexpensive to develop a basic version, and you can correct defects in the concept right away. For example, if it turns out that your target audience uses devices of a certain platform, further work on the product will be carried out exactly on that platform.
Development and improvement of the project
After completing the simple version, analyzing it in detail, the team will begin to improve the project. At this stage:
- the design becomes more complex, the interface becomes more user-friendly, the number of screens increases;
- new options are added, old ones are expanded, unnecessary ones are removed;
- exclusive elements are included – brand colors, symbols, unique functions;
- content content increases and improves;
- internal structure becomes more complex by connecting databases, API development, administrative panel.
Versions are tested and improved by our team until the project satisfies the target audience. Subsequent updates will be much smaller, more infrequent and implemented only by customer request. However, you should understand that customer interests are constantly changing, and demands are growing, so periodic updates are essential for the project’s success.
The cost of application development
The final amount of the project depends primarily on the amount and type of work on the functionality. The price will also be affected by:
- the complexity of the design;
- type of platform (as a rule, Android applications are cheaper);
- the type of development (cross-platform will cost less);
- the time spent on all the work (at an hourly rate);
- the specifics of the business niche (this determines the functional content);
- the number and complexity of the released versions.
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