Developing an app is not an easy task, especially if you are a beginner. We’ll tell you what to pay attention to and what mistakes to try to avoid. Let’s take a look.
Step 1: Come up with an idea
If you already have an idea for an app, move on to the next step. If not, keep reading. To come up with a good idea, you need to find real problems. And they are everywhere!
Successful entrepreneurs solve problems in ways we never imagined. Every service and product you use is designed to solve a problem if you look closely.
So look for problems in your daily life and write them down on paper. Then start thinking about how you will solve them, and leave only those problems that make the most sense.
Step 2: Determine demand
The approval will show that there is demand for your application. You can get approval for your idea by using Google’s Keyword Planner, which lets you see how many people are looking for what you’re trying to do. You can also create a landing page that broadly covers your application idea.
Step 3: come up with functions
If your idea is approved, you are developing something that people want to use. Now it’s time to detail your product in a document.
When writing an idea on paper, go into the deepest details. Describe how your application will look and specify any desired features. This will help the developer (if you are going to hire a developer) understand your expectations.
Step 4: remove non-key features
Then think about what features you can remove. Offer only key features in the beginning. Do not develop just “nice” features in the first version that you can always add later as an update. This will lower your initial development costs and help you get to market faster.
Step 5: design first
Design is about what your application looks like and how the user will experience it. Find a developer who puts design (UX and graphics) first.
Step 6: Hire a designer/developer
Look for a company with a strong development team that puts a lot of emphasis on design. Before hiring a programmer, review the portfolio. If you like the applications he has developed, he will most likely fit your product.
Step 7: create developer accounts in App Stores
Create accounts with the respective app stores to sell your product through these platforms.
Step 8: integrate analytics
Analytics will help you track downloads and activity in the app. You can use diverse tools: the market offers plenty of them.
Step 9: get fast feedback & improvise
Once your application is online, early user behavior will help you understand what needs to be improved in the application. Keep listening to feedback and improvising.
Step 10: introduce features
So, you have developed the first version with limited functionality. Now is the time to introduce new features that you abandoned at the very beginning. You will find out if they are still relevant through analytics and feedback.
Top mistakes
Now, we can proceed to the most common mistakes you should try to avoid.
Working alone
You can create a game or app alone, there are a lot of examples of this, but it is better to start the first projects with the involvement of other people. Thus, the development will go much more efficiently. And when working in a team, you do more, faster and better because you don’t want to let the team down.
No deadlines
Without deadlines, game development will take forever. Why does the employee get up at 7:00? Because he needs to be at work at 9:00. Likewise, here without a deadline, you will be making an app for a very long time, or you will not finish the development at all.
No testing
If you do not show the game to anyone before the release, then you will not know if it contains bugs (it does, believe us) and whether the target audience will like the product. You won’t even know if you’ve chosen the right target audience at all. Consumers are sometimes unpredictable.
The secrecy of development
This mistake is not common but far from harmless. Some game developers hide the creation of their project, they don’t tell anyone about it, and then they post the app and are surprised because no one is using it. Post screenshots, use blogs, share pictures, receive feedback and criticism, which will help in correcting some omissions.
Disregarding feedback and criticism
Player criticism helps make the game better. Criticism from the target audience of your game is essential.
The game may be understandable for you, but not for your players. You know every detail of your creation, but the player who opened it for the first time may not understand even the simplest things that were put into it.
Listen to the players constantly. You may not fulfill all their whims, but you must keep track of whether the player understood what you wanted to convey. Good luck!
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